Companies often turn to ShakeWell to help them develop a forward-looking plan designed to raise brand awareness, garner new customers, and ultimately gain a competitive edge. The strategy rolls up tactics and initiatives articulated and reinforced by department and/or company goals.
Solid brand and creative strategy is built upon a fundamental understanding of who you are as a company, what you do, whether and why you’re believable, and ultimately, why you matter. These concepts illustrate, inspire, and reinforce great creative, and ensure that the brand is poised to evolve and not devolve over time.
Naming a company or product is no easy undertaking. It’s a lengthy process that involves research, stakeholder interviews, multiple creative sessions, and legal review and approval. From technology products to CPG, and startups to large corporate entities, a variety of industry leaders value ShakeWell as a trusted naming resource.
A comprehensive digital strategy takes into account a variety of tactics that should meet specific goals and measure up frequently against agreed-upon KPIs and benchmarks. With a dedicated in-house digital team and select agency partners, we offer services to develop and support SEO programs, programmatic and search campaigns, paid and organic social media, and email marketing.
An effective website doesn’t just look good – it performs. To maximize the performance of a website, a sound web strategy must clearly define the goals of the website, its key audiences, content rationale, and desired actions, and identify tools needed to measure performance. Once we have a strategy in place, we initiate the design process and our creative team brings the strategy to life.
It comprises the very essence of who you are as a company and what you stand for. We work with you to create, or in some cases reimagine, a brand that is foundational to your company, yet can grow with you as your business and the marketplace evolve.
Most businesses eventually find themselves in need of some sort of collateral to communicate with their clients and prospects more effectively. Brochures, one-sheets, white papers, case studies, etc., are all great tools to help your business, but only if they are expertly designed to deliver the right message in the right way.
We take the strategy we’ve built with you to develop powerful creative that engages your audience and delivers results. Whether you’re launching a new company or product, expanding services to new markets, or educating your workforce on a key initiative, our team is well versed in producing memorable, effective creative that inspires action.
We have created hundreds of retail packages for the CPG market. There are a lot of things to think about with packaging – your audience, the marketplace, how it feels, its environmental impact, costs, etc. We work with you to zero in on the very best design for your product and your audience, driving sales and brand loyalty.
From large trade show booth installations and outdoor advertising to retail merchandising and exterior/interior design, we’ve got you covered and can help your brand stand out from the noise.
As your business and the marketplace evolve, so do our designs, development processes, performance optimizations, and reporting. Our services include web design and development, e-commerce, custom integrations and portal development, interactive kiosk design, and UI/UX design and development.
How you speak to your customers is a major component of any brand. Whether you need a pithy headline or some extremely detailed technical writing, ShakeWell Creative can provide on-brand copy that connects with your audience.
To learn more about our team, work, and services, please contact us.